But that wouldn't be possible without the indies, so in this article, we pay tribute to some of the best standard-bearers for inventiveness and excellence in type design from around the world.īefore we get started, though, please note that this is not a ranking: we list these font foundries – some big, some small – in no particular order. Happily, this means designers have an impossible range of options, allowing them to bring their visions to life in the most original and imaginative ways. Instead, an army of fiercely independent type foundries is constantly innovating and developing new fonts, meaning that even the largest players have to compete in kind. Thankfully, that's not the world we live in. If the type industry was simply dominated by a few massive players, we'd worry that things would get stale, and those corporations would merely focus on wringing extra profit out of existing typefaces. And yet any type designer knows a good typeface takes great talent and hard work to create and can sometimes require years of inspiration and perspiration to take form. In a digital world, where thousands of amazing fonts are at our fingertips, it's often easy to take for granted what we have.
0 Comments
Leave a Reply. |